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Bottle Testing Results! + Open Voting

Megan Cox

Posted on October 15 2015

Hello Wink Fam!

Some of you prefer brevity, so I'll give it to you now: TL;DR I found a bottle that's better than we've ever had before. Now, help me choose the brush tip by commenting "tip A" (brush tip) or "tip B" (slanted felt tip) below! MOST importantly, sign up here right now to know when the bottle is ready.

In the mean time, don't hold out! If you need Wink, buy it. If you need a replacement, email me at: megan@winknaturalcosmetics.com

 

Synopsis: I tested 4 or 5 of each of the 7 bottles, and compared results against the past 2 Wink bottles. The bottle from a factory owner named Billy performed the best. We will be using this bottle, given that A). the second round of samples that I'm receiving this week are just as good as the first round and B). that qualitative testing data from the 10 chosen Wink customers comes back stellar.

The bottle will look like the current bottle: with a matte aluminum outer casing, but with a clear inner casing--similar to the first Wink bottle--instead of black (so that you can how much product is left inside!), and one of the two tips below. Please help us choose a tip by commenting Tip A or Tip B in the comments below!

 

This is a table showing the test results from the 4 qualities I mentioned in the video. I've highlighted the best bottle, as well as the 2 previous bottles we've used:

 

(By the way, if you're wondering why we choose 90 days as the supply, it's because the average lash cycle is 8-12 weeks.)

 

This is a table showing the exact measurements from click testing. It shows mean and standard deviation of how many clicks to get started (using a standard 2ml fill) and how many clicks in the total bottle.

  

For all the math geeks, I know N is exceptionally low, but the qualitative data is also really important here.  I'm trying to get ahold of more bottles this week to confirm data with a bigger sample size before moving forward.

For all the non-math geeks, we need the mean number of clicks in a bottle (minus the average number of clicks) minus 3 standard deviations of clicks in a bottle to still be a 90 days' supply of clicks; This means that virtually 100% (in reality 99.7%) of people would receive a pen that works for 90 days, without fail. Given Billy Lee's pen this is (145.5-19.25-(4.97*3))= 111.34 / 1.25 = 89.07. So yes, the bottle should last 99.7% of people at least 89 days. Really, 4.7% of people will receive a bottle that lasts 89 days, while the other 95% will receive a bottle that lasts even longer.  If you want to include 3 standard deviations of "starting" the bottle too, we'll still be extremely close to that 89 day minimum point.

If you REALLY hate math.. THIS BOTTLE ROCKS! Math can confirm. Enough said!

 

Now about the tips and voting, here they are:

Tip A is in the current pen, Tip B was in the original Wink pen.

Tip A is very gentle and great for both eyebrows and eyelashes; it cleans easily, but may not feel like it's giving as precise of an application. Tip B is also a great, even more precise applicator, but it can get dirty easily and is a bit harder to clean. But you know from using them what feels and works best!

Vote for your favorite by commenting "Tip A" or "Tip B" below, along with any relevant experience with either! I'd love to hear what you have to say. :)

And do you want it when it's ready? Then make sure to sign up here to be the first to know!

In the mean time, don't hold out! If you need Wink, buy it. Don't let those lashes and brows fall to the way side. If you need a replacement, tell me. I always stand behind my product and will give you a replacement or refund--no questions asked.

 

xoxo

Megan

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21 comments

  • Donna: October 24, 2015

    Love “A” because it works well on the eyelids and the eyebrows. The brush is easy to control.

  • Karen : October 22, 2015

    Love A. Very easy to use at the lash line and on the eyebrows.

  • Mary : October 22, 2015

    TIP A – hands down!

  • Gail: October 22, 2015

    Love A!

  • .KayKarol Horse Capture: October 22, 2015

    Tip A really works for me. Very precise

  • Leslie: October 22, 2015

    Tip B – the brush is too hard to apply to the eyelash area

  • Sara Culvahouse: October 22, 2015

    B tip please. I miss the original tip because it seems to be easier to control.

  • Pat: October 22, 2015

    A’s texture is so soft on my delicate skin…I love it!

  • Laurel: October 22, 2015

    Prefer the slanted tip. Easier to see how much is on the tip.

  • Barbara Trulock: October 16, 2015

    I prefer the slant tip – it seems to give me more control than the brush. So glad you are also addressing the leakage issues – I always used the leaked product on my eyebrows but felt it was a waste. Keep up the solid good work.

  • Tammie : October 16, 2015

    Definitely tip A! Could never really make tip B work correctly.
    So excited you have found the answer to the pen problem!!
    Welcome home!! So happy to see your smiling face!! :)

  • Leanne: October 15, 2015

    I love tip A – it’s my understanding that the inconsistent flow was not the fault of the tip, but rather, the bottle. I think tip A is soft and glides smoothly. It also allows me to turn it to get a thin application too.

  • Kathy S: October 15, 2015

    Tip A please!

  • Laurie: October 15, 2015

    Really wish this was a mascara-like brush. That’s what I thought when ordering it. I would like to return, I have a hard time using this felt-tip thingy.

  • Susan Wilkinson : October 15, 2015

    i always liked the slanted tip. Good to see your face and here your voice on the video. We miss you.

  • Susan: October 15, 2015

    Slanted tip!!!! My brush tip ended up getting stiff and had a greater chance of poking me in the eye.

  • Anita: October 15, 2015

    I love the A tip! It seems to go on smoother for me than the original slanted tip applicator bottle.

  • J: October 15, 2015

    Definitely B!
    The brush applicator is imprecise for lash line and (at least currently) applies too much or too little. I will anxiously await the new bottle and applicator before buying again.
    The product itself is wonderful!!!

  • Joan: October 15, 2015

    Loved seeing how you measured the effectiveness of each bottle. I’ve only used the paintbrush tool which works fine for me. I love your product, customer service and engagement with us. Keep up the great work and Thank You!!!

  • Terry A Zimmermann: October 15, 2015

    I don’t know how I compare to others using the product but personally, I like the original slanted tip because the brush sometimes puts too much on my lash line and it gets in my eyes and I don’t like that. Just my personal preference.

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